Deezer Music Wall
Design for a bold Facebook application and live event. The ‘Music Wall’ was at the heart of launch activity for the music streaming service, Deezer. The campaign used live illustration to build an installation of personalised artworks that embody the brand’s promise: “Where music comes alive”.
A group of illustrators and a gigapan-operated camera were installed in East London. Through a Facebook application, audiences shared their favourite songs and the stories behind them, then illustrators turned each submission into a unique hand-illustrated postcard.